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Jelly Moulds Good Housekeeping Institute Award

Shelley produced a range of jelly moulds with a wonderful sculptural quality as the shape inside was mimicked on the outside of the mould. They were advertised as 'easy to turn out' - the theory was that with an equal thickness of earthenware to all parts of the mould, heat would travel evenly when loosening the jelly. This was helped also by the high quality finish and materials used in manufacture and earned them a Good Housekeeping Institute Award. The first named shape, Armadillo, was introduced in 1904 by Wileman but the outer surface on this and other early moulds, did not reflect the inner styling and did not enjoy the same simplicity of use as the later Shelley designs. Apart from this, there is little information from which to date the various shapes other than their appearance in the catalogues of 1922, 1925, 1929 and 1933. All production of jelly moulds ceased in 1940 when the earthenware works closed.


(Click on the image or scroll for further details; then '<' to return here)
gallery of jelly moulds Acanthus Ritz - plain top jelly mould Armadillo Carlton Cecil Crayfish Fluted Bowl French Hen Queens Rabbit Ritz - Crown Top Round Ornamental jelly mould Russell jelly mould Savoy Star Swan Victoria Westminster

Note:
All measurements in the following tables are approximate with some considerable variation found in actual pieces. In particular, smaller than 'Individual' size moulds have been found but no reference to these is made in any of the catalogues seen to date and it is assumed that these are due to changes in the manufacturing process and not intentionally an additional size.




Acanthus jelly mouldAcanthus

Introduced
Size No.
Height (ins.)
Capacity (pints)
1904 - 1922
1
3.25
0.50
1904 - 1922
2
4.00
1.00
1904 - 1922
3
4.50
1.50
1925 - 1929
4
5.25
2.50 - 3.00
X
Individual
X
X








Armadillo jelly mouldArmadillo

Introduced
Size No.
Height (ins.)
Capacity (pints)
1904
1
3.25
0.75
1904
2
3.5
1.25
1904
3
4.5
2.00
X
X
X
X
X
Individual
X
X

This shape has a plain outer surface





Carlton jelly mouldCarlton
(oval / cream centre)
Introduced
Size No.
Height (ins.)
Capacity (pints)
1904 - 1922
1
3.50
1.00
1904 - 1922
2
4.00
1.50
1904 - 1922
3
4.50
2.00
1904 - 1922
4
5.00
2.50 - 3.00
X
Individual
X
X

Named after the Carlton Hotel in London





Cecil jelly mouldCecil
(oval / doughnut)
Introduced
Size No.
Height (ins.)
Capacity (pints)
1925 - 1929
S
2.12
0.50
1904 - 1922
L
2.87
1.00

Named after the Hotel Cecil, London









Crayfish jelly mouldCrayfish
(diamond)
Introduced
Size No.
Height ins.)
Capacity (pints)
1904 - 1922
1
3.25
0.75
1904 - 1922
2
4.00
1.25
1904 - 1922
3
5.00
2.00
X
4
X
X
X
Individual
X
X

This shape has a plain outer surface





Fluted Bowl jelly mouldFluted Bowl
(round)
Introduced
Size No.
Height (ins.)
Capacity (pints)
X
1
X
X
1904 - 1922
2
3.50
1.50
1904 - 1922
3
4.25
2.00
1904 - 1922
4
5.00
2.50
X
Individual
X
X

This shape had a plain outer surface and was discontinued in 1928





French jelly mouldFrench
(diamond)
Introduced
Size No.
Height (ins.)
Capacity (pints)
1904 - 1922
1
3.50
1.00
1904 - 1922
2
4.00
1.50
1904 - 1922
3
4.50
2.00
1904 - 1922
4
5.13
2.50 - 3.00
X
Individual
X
X







Hen jelly mouldHen

Introduced
Size No.
Height (ins.)
Capacity (pints)
1933
S
3.50
1.50
1933
M
4.25
2.00
1933
L
5.00
2.50

Discontinued by 1939








Queens jelly mouldQueens
(round)
Introduced
Size No.
Height (ins.)
Capacity (pints)
1904 - 1922
1
3.50
1.00
1904 - 1922
2
4.00
1.50
1904 - 1922
3
4.50
2.00
1925 - 1929
4
5.13
2.50 - 3.00
1925 - 1929
Individual
2.75
0.28

Named after the Queens Hotel, London
See Note above regarding Individual size moulds




Rabbit jelly mould Rabbit

Introduced
Size No.
Height (ins.)
Capacity (pints)
1933
S
3.38
1.50
1933
M
4.13
2.00
1933
L
4.78
2.50

Discontinued by 1939








Ritz - castle topRitz
(crown top, oval)
Introduced
Size No.
Height (ins.)
Capacity (pints)
1904 - 1922
1
3.80
1.00
1904 - 1922
2
4.25
1.50
1904 - 1922
3
5.25
2.00
1904 - 1922
4
6.00
2.50 - 3.00
X
Individual
X
X

Named after the Ritz Hotel, London.





Ritz - plain top jelly mouldRitz
(plain top, oval)
Introduced
Size No.
Height (ins.)
Capacity (pints)
1904 - 1925
1
3.80
1.00
1904 - 1925
2
4.25
1.50
1904 - 1925
3
5.25
2.00
1904 - 1925
4
6.00
2.50 - 3.00
X
Individual
X
X

Named after the Ritz Hotel, London.





Round ornamental jelly mouldRound Ornamental
(round)
Introduced
Size No.
Height (ins.)
Capacity (pints)
1904 - 1922
1
3.50
0.50
1904 - 1922
2
4.13
1.00
1904 - 1922
3
4.75
1.50
1904 - 1922
4
5.50
2.50 - 3.00
1904 - 1922
Individual
2.50
0.26

See Note above regarding Individual size moulds





Russell jelly mouldRussell
(round)
Introduced
Size No.
Height (ins.)
Capacity (pints)
1925 - 1929
1
2.63
0.50
1925 - 1929
2
3.50
1.00
1925 - 1929
3
4.25
1.50
1925 - 1929
4
5.25
2.50 - 3.00
X
Individual
X
X

Named after the Hotel Russell, London





Savoy jelly mouldSavoy
(oval, cream centre)
Introduced
Size No.
Height (ins.)
Capacity (pints)
1925 - 29
S
2.50
1.00
1904 - 1922
L
3.25
1.50

Named after the Savoy Hotel, London.










Star jelly mouldStar
(round)
Introduced
Size No.
Height (ins.)
Capacity (pints)
1904 - 1922
1
3.50
0.50
1904 - 1922
2
4.50
1.00
1904 - 1922
3
5.50
1.50
1904 - 1922
4
6.50
2.5 -3.00
1925 - 1929
Individual
3.00
0.28

See Note above regarding Individual size moulds





Swan jelly mouldSwan

Introduced
Size No.
Height (ins.)
Capacity (pints)
X
1
X
X
1933
2 (S)
3.50
1.50
1933
3 (M)
4.25
2.00
1933
4 (L)
5.00
2.50
X
Individual
X
X

Discontinued by 1939





Victoria jelly mouldVictoria
(round, doughnut)
Introduced
Size No.
Height (ins.)
Capacity (pints)
1925 - 1929
S
1.50
0.50
1925 - 1929
M
2.00
1.00
1925 - 1929
L
2.50
1.50

Named after the Hotel Victoria, London








Westminster jelly mouldWestminster
(round, doughnut)
Introduced
Size No.
Height (ins.)
Capacity (pints)
1925 - 1929
S
2.50
1.00
1925 - 1929
L
3.00
1.50

Named after the Westminster Palace Hotel, London.













Good Housekeeping Institute Report N0.218




1922 Shelley Catalogue

1922 Shelley Catalogue